Sunday, April 11, 2010

New Classifications of Entrepreneur

New Classifications of Entrepreneur

In a world of niche advertising, marketing and brand differentiation, it is little wonder that the title of Entrepreneur has been prefixed to further define to the world not only who they are, but also the market segment and/or mission they serve.

This new way of segmenting entrepreneurs is not only a boon to marketers and consultants like myself, providing a means to segment and target our audience, but also to the legions of emerging entrepreneurs who are in need of clarity and definition of their new life’s path.

Regardless of how you choose to categorize yourself, ____preneur or entrepreneur, we look forward to seeing you at New York Entrepreneur Week in April 2010. The following list contains some of the most popular “preneur” titles in common use, if I have missed any, and I am sure I have, feel free to add any other “preneur” titles you have heard to this list in the comments section.

Solopreneur-is a single individual operating a business enterprise formerly known as a sole proprietor entrepreneur

Spiritualpreneur – is someone who operates a business enterprise based on the guiding principles of their spiritual beliefs for wealth, prosperity and abundance. Also may include spiritual based ventures such as energy healers, reiki masters, acupuncturist, etc.

Socialpreneur – is someone who operates a business enterprise to create social change, OR

Socialpreneur- is an entrepreneur who uses social media to operate a business enterprise.

Serialpreneur- an individual, who has founded, built and sold numerous ventures.

Womenpreneur- is a female entrepreneur.

Mompreneur – is a woman who is both a mother and operating a business enterprise, also has a magazine specifically devoted to this entrepreneur niche.

Epreneur- an individual who operates an ecommerce business enterprise

Webpreneur – also an individual who operates an ecommerce business enterprise

Infopreneur is an individual who operates a business enterprise which gathers, packages and sell information or information products.

Petrepreneur is an individual who operated a business enterprise in the pet industry.

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About the Blogger: Will Corrente, is the founder of Operation Entrepreneur, an entrepreneurship consulting firm based in West Palm Beach, FL. In addition, he writes a weekly column on small business and entrepreneurship for The Bergen News.

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